Overview
Athlete-Led Adventure Photography in the Bugaboos
Photographer / Director: Jules Jimreivat
Athlete: Christina Lusti
Shot with The North Face athlete Christina Lusti in the Bugaboo Mountains of British Columbia, this project documents a multi-day climbing expedition from basecamp through multiple routes. The focus was on portraying athletic expertise and presence in the mountains, balancing intimate, personal moments with the scale and gravity of the alpine environment. The resulting imagery presents a grounded, epic vision of a female athlete moving confidently through technical terrain.